small business motivation
As small business owners, we assume that motivating our employees with money is the most important aspect of any small business. This goes not only to small business owners but also small business clients. Weather it’d be a product you are trying to sell or a service you are providing. […]

Motivation and Small Businesses Success

Tips For Small Business Owners
It’s important to set aside time to plan your marketing strategy for the year ahead. How will you continue to maintain and grow your business? What plans do you have to keep your business on track and stay ahead of the competition? Issues related to marketing are top-of-mind for small […]

Tips for small business owners

How To Get Your Ideas To Spread
In a world of too many options and too little time, our obvious choice is to just ignore the ordinary stuff. Marketing guru Seth Godin spells out why, when it comes to getting our attention, bad or bizarre ideas are more successful than boring ones. Seth Godin is an entrepreneur and […]

How to get your ideas to spread?

Shopper Data
Collecting consumer data is crucial to attaining and maintaining a loyal consumer base, particularly for retail marketers. Marketing Insights recently caught up with Curtis Tingle, senior vice president of strategic demand and development at Valassis, a Livonia, Mich.-based media and marketing analytics company, to discuss the latest developments in shopper […]

Why Making Shopper Data Actionable Matters?

Small Business Marketing
The Small Business Administration (SBA) keeps the stats on business failures and claims that more than half of new businesses will disappear in the first five years. Last year alone the doors opened up to more than 700,000 new businesses across the United States. Most of these businesses were created […]

Small Business Market

Small Business Marketing
Small Business Marketing As small businesses start to grow, they realize how big of a factor marketing is. Marketing is all about communication. It’s about how you communicate with your clients and how your clients respond to your ideas or products. You might be having a great idea or an […]

Small Business Marketing